May 4, 2010 · Leave a comment
New press release out today from the offices of Thought Leader Select.
5/4/2010 (CHAPEL HILL, NC) Thought Leader Select, a North Carolina-based firm dedicated to delivering superior key opinion leader (KOL) management solutions to the biopharmaceutical industry, announces the completion of large speaker validation project for a top-20 US pharmaceutical company.
The pharmaceutical client contracted Thought Leader Select to validate the skills and experiences of a legion of health care professionals for the company’s speakers bureau. The firm asked Thought Leader Select to look at over 1,000 specialists, primary care physicians, nurses, pharmacists, and other important health care providers across several key dimensions, including: experience speaking within the medical community, clinical research involvement, publishing history, developing treatment guidelines, and active patient care.
Thought Leader Select’s validation process empowered the client with the knowledge that they were engaging experienced speakers with demonstrated experience in clinical practice, research, and speaking. The study’s findings also enabled the client company to determine fair market value (FMV) honoraria compensation for these health care providers.
“I thought it was only natural to ask Thought Leader Select to do this validation work for us,” stated the brand director for the client company. “They get so close to the data and have a real understanding of who these key opinion leaders are and why they are so important. Their methodology is so ... read more »