Day: March 30, 2010

Thought Leader Select Names Castle to Lead Marketing, Client Relations

FOR IMMEDIATE RELEASE MARCH 30, 2010 (CHAPEL HILL, NC)—Thought Leader Select, a North Carolina firm dedicated to better engagement and more sophisticated deployment of key opinion leaders for the pharmaceutical and biotechnology industries, announces the hiring of Brian Castle as director of global marketing and client relations. Mr. Castle, a native of Jackson, MS, spent …

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The Trifecta of Mutually-Beneficial Relationships: KOLs, Pharma, and Patients—Part Five

Over the past several weeks, we’ve talked about how collaborations among key opinion leaders, clinical investigators and pharmaceutical and biotechnology companies benefit the companies, the KOLs or clinical investigators, and patients. The foundation of these mutually-beneficial collaborations is the objective, methodical approach to understanding KOLs’ and clinical investigators’ skills and experiences. Many methods promise to …

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