Blog
TLS VP, Castle, Earns Elite DEI Certification
Thought Leader Select’s Vice President of Marketing & Strategy, Brian Castle has earned certification at the highest level for professionals and executives in the practice
Schoeman Named General Manager of Clear Point Health
Thought Leader Select has announced another leadership appointment, as Mark Schoeman has been named General Manager of the company’s Clear Point Health division. Clear Point
TLS Names Meade, Hanson, and Nufire to Research Leadership Positions
After closing out a prolific 2022, Thought Leaders Select is proud to announce a trio of colleagues taking on leadership roles with the company’s research
How is the Role of a Thought Leader in Healthcare Changing?
By Paul Meade, Patient Engagement Lead For many decades, the healthcare thought Leader, also known as a key opinion leader (KOL), or key external expert
The MSL Playbook for Creating Value
By Mark Schoeman, General Manager Prior to and over the course of the pandemic, assessments have shown that scores for MSL teams have remained consistent.
Understanding Customer Beliefs and Preferences
By Paul Meade, Patient Engagement Lead In 2022, there are hundreds of thousands of healthcare companies in the United States alone. With this level of
Metrics That Determine Success for Field Medical Teams
By Mark Schoeman, General Manager When you’re in the medical field, one of the key things you need to be thinking about is what your
Technology is Getting Smarter
By Paul Meade, Patient Engagement Lead It has become apparent that in order for a healthcare organization to succeed, they need to be able to
Thought Leader Thursday: The Evolving KOL/MSL Engagement Model
Mark Schoeman, General Manager at Clear Point Health talks about the ways in which the KOL/MSL engagement model is changing.
New White Paper: Diversity, Equity, & Inclusion in KOL Identification
Diversity, equity, and inclusion practices are sweeping the business world, particularly in diverse countries like the United States. Generational turnover in the US workforce is
New White Paper on Digital Opinion Leaders
It seems nothing (and no one) in our modern world has escaped the changes brought on by a migration to the digital space. In the
Thought Leader Thursday: The 6 Personas of DOLs (Part 3)
Brian Castle, VP of Marketing & Strategy, shares more DOL personas. https://www.youtube.com/watch?v=kNErxICmb1g
PATIENTS
New White Paper: Diversity, Equity, & Inclusion in KOL Identification
Diversity, equity, and inclusion practices are sweeping the business world, particularly in diverse countries like the United States. Generational turnover in the US workforce is
Mapping the Patient Journey
By Paul Meade, Patient Engagement Lead Mapping the Patient Journey A vital step to improving patient engagement is defining and understanding the patient journey. While
White Paper: Optimizing Patient Engagement for Pharma
Technological and cultural forces are shifting the expectations that patients bring to their healthcare. Armed with the ever-growing availability of information (and misinformation) on the
The Importance of Patient Flow Mapping
By Paul Meade, Patient Engagement Lead Healthcare providers and life sciences companies are increasingly looking for ways to improve patient engagement. In the past, many
Clear Points | Episode One: COVID-19
Episode One: COVID-19 A conversation featuring Paul Meade, founder of Clear Point Health and a faculty member at the UNC Gillings School of Public Health,
Thought Leader Thursday: Human-Driven Approach to Social Media
Chief Operating Officer Kristen Smithwick is back with more advice for healthcare companies looking to improve their digital strategy. This week, we’re talking social media.
Thought Leader Thursday: Digital Strategy for Healthcare Companies
Chief Operating Officer Kristen Smithwick shares a few quick tips for healthcare companies looking to improve their digital engagement strategy. https://www.youtube.com/watch?v=YJxYDboJkGY
The Emerging Case for Patient Engagement in Life Science Companies
By Paul Meade, Patient Engagement Lead Just a few years ago, it may have seemed an insurmountable barrier for life sciences companies to forge a
TLS Sister Company, Clear Point Health, Launches Patient Engagement Services
Clear Point Health, a Research Triangle, NC-based research and consulting firm focused on optimizing the customer experience for healthcare and life science companies, announces the
dols
TLS VP, Castle, Earns Elite DEI Certification
Thought Leader Select’s Vice President of Marketing & Strategy, Brian Castle has earned certification at the highest level for professionals and executives in the practice
Schoeman Named General Manager of Clear Point Health
Thought Leader Select has announced another leadership appointment, as Mark Schoeman has been named General Manager of the company’s Clear Point Health division. Clear Point
How is the Role of a Thought Leader in Healthcare Changing?
By Paul Meade, Patient Engagement Lead For many decades, the healthcare thought Leader, also known as a key opinion leader (KOL), or key external expert
The MSL Playbook for Creating Value
By Mark Schoeman, General Manager Prior to and over the course of the pandemic, assessments have shown that scores for MSL teams have remained consistent.
Understanding Customer Beliefs and Preferences
By Paul Meade, Patient Engagement Lead In 2022, there are hundreds of thousands of healthcare companies in the United States alone. With this level of
Technology is Getting Smarter
By Paul Meade, Patient Engagement Lead It has become apparent that in order for a healthcare organization to succeed, they need to be able to
Thought Leader Thursday: The Evolving KOL/MSL Engagement Model
Mark Schoeman, General Manager at Clear Point Health talks about the ways in which the KOL/MSL engagement model is changing.
Thought Leader Thursday: The 6 Personas of DOLs (Part 3)
Brian Castle, VP of Marketing & Strategy, shares more DOL personas. https://www.youtube.com/watch?v=kNErxICmb1g
Thought Leader Thursday: The 6 Personas of DOLs (Part 2)
VP of Marketing & Strategy, Brian Castle, is back with the second persona of DOLs. https://www.youtube.com/watch?v=9v1R0XorFok
Thought Leader Thursday: The 6 Personas of DOLs (Part 1)
Brian Castle, VP of Marketing & Strategy, kicks off our series on the 6 personas of DOLs.
Clear Points | Episode One: COVID-19
Episode One: COVID-19 A conversation featuring Paul Meade, founder of Clear Point Health and a faculty member at the UNC Gillings School of Public Health,
Focus on Micro-Influencers
By Brian Castle, Digital Insights Lead Influencers and micro-influencers both play a key role in medical innovation and communication. Let’s discuss the difficult task of
KOLs
TLS VP, Castle, Earns Elite DEI Certification
Thought Leader Select’s Vice President of Marketing & Strategy, Brian Castle has earned certification at the highest level for professionals and executives in the practice
Schoeman Named General Manager of Clear Point Health
Thought Leader Select has announced another leadership appointment, as Mark Schoeman has been named General Manager of the company’s Clear Point Health division. Clear Point
How is the Role of a Thought Leader in Healthcare Changing?
By Paul Meade, Patient Engagement Lead For many decades, the healthcare thought Leader, also known as a key opinion leader (KOL), or key external expert
The MSL Playbook for Creating Value
By Mark Schoeman, General Manager Prior to and over the course of the pandemic, assessments have shown that scores for MSL teams have remained consistent.
Understanding Customer Beliefs and Preferences
By Paul Meade, Patient Engagement Lead In 2022, there are hundreds of thousands of healthcare companies in the United States alone. With this level of
Metrics That Determine Success for Field Medical Teams
By Mark Schoeman, General Manager When you’re in the medical field, one of the key things you need to be thinking about is what your
Technology is Getting Smarter
By Paul Meade, Patient Engagement Lead It has become apparent that in order for a healthcare organization to succeed, they need to be able to
Thought Leader Thursday: The Evolving KOL/MSL Engagement Model
Mark Schoeman, General Manager at Clear Point Health talks about the ways in which the KOL/MSL engagement model is changing.
New White Paper: Diversity, Equity, & Inclusion in KOL Identification
Diversity, equity, and inclusion practices are sweeping the business world, particularly in diverse countries like the United States. Generational turnover in the US workforce is
Thought Leader Thursday: The 6 Personas of DOLs (Part 3)
Brian Castle, VP of Marketing & Strategy, shares more DOL personas. https://www.youtube.com/watch?v=kNErxICmb1g
Thought Leader Thursday: The 6 Personas of DOLs (Part 2)
VP of Marketing & Strategy, Brian Castle, is back with the second persona of DOLs. https://www.youtube.com/watch?v=9v1R0XorFok
Thought Leader Thursday: The 6 Personas of DOLs (Part 1)
Brian Castle, VP of Marketing & Strategy, kicks off our series on the 6 personas of DOLs.
Speaker
Thought Leader Thursday: The Evolving KOL/MSL Engagement Model
Mark Schoeman, General Manager at Clear Point Health talks about the ways in which the KOL/MSL engagement model is changing.
New White Paper on Digital Opinion Leaders
It seems nothing (and no one) in our modern world has escaped the changes brought on by a migration to the digital space. In the
White Paper: Building Speakers Bureaus
The pharmaceutical industry has long used speakers bureaus and their associated meetings and events to educate healthcare providers (HCPs) about drug therapies and the diseases those drugs
The Science of Selecting Promotional Speakers
What makes someone an influential promotional speaker? That’s the question that many businesses ask themselves and it’s not an easy one to answer. As part
MSLs
TLS VP, Castle, Earns Elite DEI Certification
Thought Leader Select’s Vice President of Marketing & Strategy, Brian Castle has earned certification at the highest level for professionals and executives in the practice
Schoeman Named General Manager of Clear Point Health
Thought Leader Select has announced another leadership appointment, as Mark Schoeman has been named General Manager of the company’s Clear Point Health division. Clear Point
How is the Role of a Thought Leader in Healthcare Changing?
By Paul Meade, Patient Engagement Lead For many decades, the healthcare thought Leader, also known as a key opinion leader (KOL), or key external expert
The MSL Playbook for Creating Value
By Mark Schoeman, General Manager Prior to and over the course of the pandemic, assessments have shown that scores for MSL teams have remained consistent.
Understanding Customer Beliefs and Preferences
By Paul Meade, Patient Engagement Lead In 2022, there are hundreds of thousands of healthcare companies in the United States alone. With this level of
Metrics That Determine Success for Field Medical Teams
By Mark Schoeman, General Manager When you’re in the medical field, one of the key things you need to be thinking about is what your
Technology is Getting Smarter
By Paul Meade, Patient Engagement Lead It has become apparent that in order for a healthcare organization to succeed, they need to be able to
Thought Leader Thursday: The Evolving KOL/MSL Engagement Model
Mark Schoeman, General Manager at Clear Point Health talks about the ways in which the KOL/MSL engagement model is changing.
New White Paper: Diversity, Equity, & Inclusion in KOL Identification
Diversity, equity, and inclusion practices are sweeping the business world, particularly in diverse countries like the United States. Generational turnover in the US workforce is
Thought Leader Thursday: The 6 Personas of DOLs (Part 3)
Brian Castle, VP of Marketing & Strategy, shares more DOL personas. https://www.youtube.com/watch?v=kNErxICmb1g
Thought Leader Thursday: The 6 Personas of DOLs (Part 2)
VP of Marketing & Strategy, Brian Castle, is back with the second persona of DOLs. https://www.youtube.com/watch?v=9v1R0XorFok
Thought Leader Thursday: The 6 Personas of DOLs (Part 1)
Brian Castle, VP of Marketing & Strategy, kicks off our series on the 6 personas of DOLs.
Institutional Providers
Technology is Getting Smarter
By Paul Meade, Patient Engagement Lead It has become apparent that in order for a healthcare organization to succeed, they need to be able to
Digital Insights: A Gold Rush For Medical Organizations
By Kristen Smithwick, Digital Insights Lead In the past few years, we’ve seen the rise of digital opinion leadership in the medical community. With more
