Blog
New White Paper on Digital Opinion Leaders
It seems nothing (and no one) in our modern world has escaped the changes brought on by a migration to the digital space. In the
New White Paper on Patient Engagement
Technological and cultural forces are shifting the expectations that patients bring to their healthcare. Armed with the ever-growing availability of information (and misinformation) on the
New White Paper on Building Speakers Bureaus
The pharmaceutical industry has long used speakers bureaus and their associated meetings and events to educate healthcare providers (HCPs) about drug therapies and the diseases those drugs
Haddock, Meade Tabbed to Lead New Era of TLS Research Excellence
March 30, 2021 (WASHINGTON, NC) Thought Leader Select, a North Carolina-based global leader in thought leadership research and insights for the life sciences industry, is
Focus on Micro-Influencers
By Brian Castle, Digital Insights Lead Influencers and micro-influencers both play a key role in medical innovation and communication. Let’s discuss the difficult task of
Mapping the Patient Journey
By Paul Meade, Patient Engagement Lead Mapping the Patient Journey A vital step to improving patient engagement is defining and understanding the patient journey. While
The Importance of Patient Flow Mapping
By Paul Meade, Patient Engagement Lead Healthcare providers and life sciences companies are increasingly looking for ways to improve patient engagement. In the past, many
The Emerging Case for Patient Engagement in Life Science Companies
By Paul Meade, Patient Engagement Lead Just a few years ago, it may have seemed an insurmountable barrier for life sciences companies to forge a
The Importance of Putting a Human Eye on Data
Whether your company is looking to identify and profile KOLs in your therapeutic area, get to know your key stakeholders better, or find talented healthcare
The Elastic Nature of Digital Opinion Leaders
By Brian Castle, Digital Insights Lead In the past few years, we’ve seen a massive uptick in digital influencer research within the medical industry.
Digital Insights: An Extension to KOL Research
By Brian Castle, Digital Insights Lead Over the past few years, it’s become abundantly clear that healthcare organizations can no longer solely rely on
Digital Insights: A Gold Rush For Medical Organizations
By Kristen Smithwick, Digital Insights Lead In the past few years, we’ve seen the rise of digital opinion leadership in the medical community. With more
