Services
Insights
KOL Beliefs & Preferences Mapping
Thought Leader Select researchers conduct customized qualitative surveys of KOLs to understand their individual beliefs about companies, their products, and practices, and as well as those of their competitors. These studies reveal not only relationship performance gaps with leaders in healthcare, but also provide a benchmark versus competitor performance. In addition, these analyses also reveal each KOL’s preferred engagement activities such as publishing vs. speaking, or research vs. treatment guidelines. The result is actionable intelligence that is used to guide marketing, medical science outreach and collaboration.
Want more? Visit our blog…

TLS VP, Castle, Earns Elite DEI Certification
Thought Leader Select’s Vice President of Marketing & Strategy, Brian Castle has earned certification at the highest level for professionals and executives in the practice

Schoeman Named General Manager of Clear Point Health
Thought Leader Select has announced another leadership appointment, as Mark Schoeman has been named General Manager of the company’s Clear Point Health division. Clear Point

How is the Role of a Thought Leader in Healthcare Changing?
By Paul Meade, Patient Engagement Lead For many decades, the healthcare thought Leader, also known as a key opinion leader (KOL), or key external expert

The MSL Playbook for Creating Value
By Mark Schoeman, General Manager Prior to and over the course of the pandemic, assessments have shown that scores for MSL teams have remained consistent.

Understanding Customer Beliefs and Preferences
By Paul Meade, Patient Engagement Lead In 2022, there are hundreds of thousands of healthcare companies in the United States alone. With this level of

Metrics That Determine Success for Field Medical Teams
By Mark Schoeman, General Manager When you’re in the medical field, one of the key things you need to be thinking about is what your

Technology is Getting Smarter
By Paul Meade, Patient Engagement Lead It has become apparent that in order for a healthcare organization to succeed, they need to be able to

Thought Leader Thursday: The Evolving KOL/MSL Engagement Model
Mark Schoeman, General Manager at Clear Point Health talks about the ways in which the KOL/MSL engagement model is changing.

New White Paper: Diversity, Equity, & Inclusion in KOL Identification
Diversity, equity, and inclusion practices are sweeping the business world, particularly in diverse countries like the United States. Generational turnover in the US workforce is

Thought Leader Thursday: The 6 Personas of DOLs (Part 3)
Brian Castle, VP of Marketing & Strategy, shares more DOL personas. https://www.youtube.com/watch?v=kNErxICmb1g

Thought Leader Thursday: The 6 Personas of DOLs (Part 2)
VP of Marketing & Strategy, Brian Castle, is back with the second persona of DOLs. https://www.youtube.com/watch?v=9v1R0XorFok

Thought Leader Thursday: The 6 Personas of DOLs (Part 1)
Brian Castle, VP of Marketing & Strategy, kicks off our series on the 6 personas of DOLs.
Professional Impact Network Mapping
Professional Impact Network Mapping, also known as PINs, is Thought Leader Select’s validated approach to social network analysis. PINs rely on foundational data in area of expertise, publishing, research, and other documented professional collaborations to portray known working relationships among KOLs and emerging experts in medicine. Our clients utilize PINs not only to ascertain how KOLs impact their networks, but also to identify rising stars in medicine who publish, speak, and research with established thought leaders
Want more? Visit our blog…

TLS VP, Castle, Earns Elite DEI Certification
Thought Leader Select’s Vice President of Marketing & Strategy, Brian Castle has earned certification at the highest level for professionals and executives in the practice

Schoeman Named General Manager of Clear Point Health
Thought Leader Select has announced another leadership appointment, as Mark Schoeman has been named General Manager of the company’s Clear Point Health division. Clear Point

How is the Role of a Thought Leader in Healthcare Changing?
By Paul Meade, Patient Engagement Lead For many decades, the healthcare thought Leader, also known as a key opinion leader (KOL), or key external expert

The MSL Playbook for Creating Value
By Mark Schoeman, General Manager Prior to and over the course of the pandemic, assessments have shown that scores for MSL teams have remained consistent.

Understanding Customer Beliefs and Preferences
By Paul Meade, Patient Engagement Lead In 2022, there are hundreds of thousands of healthcare companies in the United States alone. With this level of

Metrics That Determine Success for Field Medical Teams
By Mark Schoeman, General Manager When you’re in the medical field, one of the key things you need to be thinking about is what your

Technology is Getting Smarter
By Paul Meade, Patient Engagement Lead It has become apparent that in order for a healthcare organization to succeed, they need to be able to

Thought Leader Thursday: The Evolving KOL/MSL Engagement Model
Mark Schoeman, General Manager at Clear Point Health talks about the ways in which the KOL/MSL engagement model is changing.

New White Paper: Diversity, Equity, & Inclusion in KOL Identification
Diversity, equity, and inclusion practices are sweeping the business world, particularly in diverse countries like the United States. Generational turnover in the US workforce is

Thought Leader Thursday: The 6 Personas of DOLs (Part 3)
Brian Castle, VP of Marketing & Strategy, shares more DOL personas. https://www.youtube.com/watch?v=kNErxICmb1g

Thought Leader Thursday: The 6 Personas of DOLs (Part 2)
VP of Marketing & Strategy, Brian Castle, is back with the second persona of DOLs. https://www.youtube.com/watch?v=9v1R0XorFok

Thought Leader Thursday: The 6 Personas of DOLs (Part 1)
Brian Castle, VP of Marketing & Strategy, kicks off our series on the 6 personas of DOLs.
Digital Stakeholder Insights
Everyone can do a better job of listening to their customers and key stakeholders for the insights that will determine how their business moves forward. But are they listening in the right ways, in the right places? After all, teams can only cover so much ground with their customer touchpoints and even through feedback surveys.
There’s another way; one that’ll bring it all together. Introducing Digital Insights from Thought Leader Select, a new way to listen, measure, and see the digital impact of all of your key stakeholders — from physicians and providers to patients, payers, industry, and more. See who’s shaping your marketplace of ideas through online listening and monitoring from the team that’s defined thought leadership in healthcare for the last 15 years.
Want more? Visit our blog…

TLS VP, Castle, Earns Elite DEI Certification
Thought Leader Select’s Vice President of Marketing & Strategy, Brian Castle has earned certification at the highest level for professionals and executives in the practice

Schoeman Named General Manager of Clear Point Health
Thought Leader Select has announced another leadership appointment, as Mark Schoeman has been named General Manager of the company’s Clear Point Health division. Clear Point

How is the Role of a Thought Leader in Healthcare Changing?
By Paul Meade, Patient Engagement Lead For many decades, the healthcare thought Leader, also known as a key opinion leader (KOL), or key external expert

The MSL Playbook for Creating Value
By Mark Schoeman, General Manager Prior to and over the course of the pandemic, assessments have shown that scores for MSL teams have remained consistent.

Understanding Customer Beliefs and Preferences
By Paul Meade, Patient Engagement Lead In 2022, there are hundreds of thousands of healthcare companies in the United States alone. With this level of

Technology is Getting Smarter
By Paul Meade, Patient Engagement Lead It has become apparent that in order for a healthcare organization to succeed, they need to be able to

Thought Leader Thursday: The Evolving KOL/MSL Engagement Model
Mark Schoeman, General Manager at Clear Point Health talks about the ways in which the KOL/MSL engagement model is changing.

Thought Leader Thursday: The 6 Personas of DOLs (Part 3)
Brian Castle, VP of Marketing & Strategy, shares more DOL personas. https://www.youtube.com/watch?v=kNErxICmb1g

Thought Leader Thursday: The 6 Personas of DOLs (Part 2)
VP of Marketing & Strategy, Brian Castle, is back with the second persona of DOLs. https://www.youtube.com/watch?v=9v1R0XorFok

Thought Leader Thursday: The 6 Personas of DOLs (Part 1)
Brian Castle, VP of Marketing & Strategy, kicks off our series on the 6 personas of DOLs.
Clear Points | Episode One: COVID-19
Episode One: COVID-19 A conversation featuring Paul Meade, founder of Clear Point Health and a faculty member at the UNC Gillings School of Public Health,

Focus on Micro-Influencers
By Brian Castle, Digital Insights Lead Influencers and micro-influencers both play a key role in medical innovation and communication. Let’s discuss the difficult task of
MSL/KOL Relationship Management
Medical science liaisons (MSLs) are often lead organizational initiatives for outreach to and collaboration with key opinion leaders in the medical community. With our engagement effectiveness assessment, Thought Leader Select provides ongoing monitoring of the MSL/KOL continuum, as MSLs move along a path from company representative to trusted partner of health care professionals. Leaders are able to assess levels of effectiveness through insights gleaned directly from KOLs, take appropriate measures to improve relationships at individual and company level, and gauge improvement over time.
Want more? Visit our blog…

TLS VP, Castle, Earns Elite DEI Certification
Thought Leader Select’s Vice President of Marketing & Strategy, Brian Castle has earned certification at the highest level for professionals and executives in the practice

Schoeman Named General Manager of Clear Point Health
Thought Leader Select has announced another leadership appointment, as Mark Schoeman has been named General Manager of the company’s Clear Point Health division. Clear Point

How is the Role of a Thought Leader in Healthcare Changing?
By Paul Meade, Patient Engagement Lead For many decades, the healthcare thought Leader, also known as a key opinion leader (KOL), or key external expert

The MSL Playbook for Creating Value
By Mark Schoeman, General Manager Prior to and over the course of the pandemic, assessments have shown that scores for MSL teams have remained consistent.

Understanding Customer Beliefs and Preferences
By Paul Meade, Patient Engagement Lead In 2022, there are hundreds of thousands of healthcare companies in the United States alone. With this level of

Metrics That Determine Success for Field Medical Teams
By Mark Schoeman, General Manager When you’re in the medical field, one of the key things you need to be thinking about is what your

Technology is Getting Smarter
By Paul Meade, Patient Engagement Lead It has become apparent that in order for a healthcare organization to succeed, they need to be able to

Thought Leader Thursday: The Evolving KOL/MSL Engagement Model
Mark Schoeman, General Manager at Clear Point Health talks about the ways in which the KOL/MSL engagement model is changing.

New White Paper: Diversity, Equity, & Inclusion in KOL Identification
Diversity, equity, and inclusion practices are sweeping the business world, particularly in diverse countries like the United States. Generational turnover in the US workforce is

Thought Leader Thursday: The 6 Personas of DOLs (Part 3)
Brian Castle, VP of Marketing & Strategy, shares more DOL personas. https://www.youtube.com/watch?v=kNErxICmb1g

Thought Leader Thursday: The 6 Personas of DOLs (Part 2)
VP of Marketing & Strategy, Brian Castle, is back with the second persona of DOLs. https://www.youtube.com/watch?v=9v1R0XorFok

Thought Leader Thursday: The 6 Personas of DOLs (Part 1)
Brian Castle, VP of Marketing & Strategy, kicks off our series on the 6 personas of DOLs.
Medical Affairs Capability Assessment
Can medical affairs keep up with the fast-changing landscape of healthcare?
What are the capabilities necessary for an effective long-term strategy for delivering value to multiple internal stakeholders?
What is the optimal way to bridge the link between external thought leaders and internal stakeholders?
To enhance the value of Medical Affairs for long-term success, you need a vehicle for gathering information quickly, so you can react in real time—adapting to incoming changes from a variety of forces, like new competition, outcomes evidence, clinical decision-making, and economic data.
At Thought Leader Select, we are helping medical affairs executives change the game through an insights-driven method for creating tomorrow’s agile medical affairs group. With the Medical Affairs Capability Assessment, we bring together benchmarking, competitive intelligence, gap analysis, strategic planning, and voice of customer research, creating a framework that empowers medical affairs teams to achieve a corporate advantage through actions driven by engagement insights
Contact us today for a consultation. We’ll help you harness the power of insights from a host of engagements, including field visits, advisory boards, and more.
Patient Insights and Action Plans
Navigating the world of patient insights can be a complex challenge without the right partner. We have the deep experience and tools you need for visualizing better outcomes for patients and your business.
For more than 15 years, the team at Thought Leader Select — along with our innovation lab, Clear Point Health — has helped healthcare companies develop sophisticated platforms for data analysis, insight capture, neatly packaged for customized dashboards and visualizations. Now, in support of your patient engagement strategies, we are taking our expertise in these areas of research and technology to deliver patient insights and action plans for improving patient engagement and the patient experience.
Whether you’re looking to improve drug and device development or quality of care, we develop technology and data platforms to capture and analyze the patient insights critical to your success and their outcomes. This program, powered by customized technology applications, is specifically designed to help you demonstrate value derived from your effective patient engagement efforts. Furthermore, our findings together will help you develop measurement standards for patient engagement that support your model for enduring value.
Want more? Visit our blog…

New White Paper: Diversity, Equity, & Inclusion in KOL Identification
Diversity, equity, and inclusion practices are sweeping the business world, particularly in diverse countries like the United States. Generational turnover in the US workforce is

Mapping the Patient Journey
By Paul Meade, Patient Engagement Lead Mapping the Patient Journey A vital step to improving patient engagement is defining and understanding the patient journey. While

White Paper: Optimizing Patient Engagement for Pharma
Technological and cultural forces are shifting the expectations that patients bring to their healthcare. Armed with the ever-growing availability of information (and misinformation) on the

The Importance of Patient Flow Mapping
By Paul Meade, Patient Engagement Lead Healthcare providers and life sciences companies are increasingly looking for ways to improve patient engagement. In the past, many
Clear Points | Episode One: COVID-19
Episode One: COVID-19 A conversation featuring Paul Meade, founder of Clear Point Health and a faculty member at the UNC Gillings School of Public Health,

Thought Leader Thursday: Human-Driven Approach to Social Media
Chief Operating Officer Kristen Smithwick is back with more advice for healthcare companies looking to improve their digital strategy. This week, we’re talking social media.

Thought Leader Thursday: Digital Strategy for Healthcare Companies
Chief Operating Officer Kristen Smithwick shares a few quick tips for healthcare companies looking to improve their digital engagement strategy. https://www.youtube.com/watch?v=YJxYDboJkGY

The Emerging Case for Patient Engagement in Life Science Companies
By Paul Meade, Patient Engagement Lead Just a few years ago, it may have seemed an insurmountable barrier for life sciences companies to forge a

TLS Sister Company, Clear Point Health, Launches Patient Engagement Services
Clear Point Health, a Research Triangle, NC-based research and consulting firm focused on optimizing the customer experience for healthcare and life science companies, announces the
And from our sister company, Clear Point Health…
