Digital Stakeholder Insights

Everyone can do a better job of listening to their customers and key stakeholders for the insights that will determine how their business moves forward. But are they listening in the right ways, in the right places?  After all, teams can only cover so much ground with their customer touchpoints and even through feedback surveys.

There’s another way; one that’ll bring it all together. Introducing  Digital Insights from Thought Leader Select, a new way to listen, measure, and see the digital impact of all of your key stakeholders — from physicians and providers to patients, payers, industry, and more. See who’s shaping your marketplace of ideas through online listening and monitoring from the team that’s defined thought leadership in healthcare for the last 15 years.

KOL Beliefs & Preferences Mapping

Thought Leader Select researchers conduct customized qualitative surveys of KOLs to understand their individual beliefs about companies, their products, and practices, and as well as those of their competitors. These studies reveal not only relationship performance gaps with leaders in healthcare, but also provide a benchmark versus competitor performance. In addition, these analyses also reveal each KOL’s preferred engagement activities such as publishing vs. speaking, or research vs. treatment guidelines. The result is actionable intelligence that is used to guide marketing and medical science outreach and collaboration.

Professional Impact Network Mapping

Professional Impact Network Mapping, also known as PINs, is Thought Leader Select’s validated approach to social network analysis. PINs rely on foundational data in area of expertise, publishing, research, and other documented professional collaborations to portray known working relationships among KOLs and emerging experts in medicine. Our clients utilize PINs not only to ascertain how KOLs impact their networks, but also to identify rising stars in medicine who publish, speak, and research with established thought leaders.

MSL/KOL Relationship Management

Medical science liaisons (MSLs) are often lead organizational initiatives for outreach to and collaboration with key opinion leaders in the medical community. With our engagement effectiveness assessment, Thought Leader Select provides ongoing monitoring of the MSL/KOL continuum, as MSLs move along a path from company representative to trusted partner of health care professionals. Leaders are able to assess levels of effectiveness through insights gleaned directly from KOLs, take appropriate measures to improve relationships at individual and company level, and gauge improvement over time.

Medical Affairs Capability Assessment

Can medical affairs keep up with the fast-changing landscape of healthcare?

What are the capabilities necessary for an effective long-term strategy for delivering value to multiple internal stakeholders?

What is the optimal way to bridge the link between external thought leaders and internal stakeholders?

To enhance the value of Medical Affairs for long-term success, you need a vehicle for gathering information quickly, so you can react in real time—adapting to incoming changes from a variety of forces, like new competition, outcomes evidence, clinical decision-making, and economic data.

At Thought Leader Select, we are helping medical affairs executives change the game through an insights-driven method for creating tomorrow’s agile medical affairs group. With the Medical Affairs Capability Assessment, we bring together benchmarking, competitive intelligence, gap analysis, strategic planning, and voice of customer research, creating a framework that empowers medical affairs teams to achieve a corporate advantage through actions driven by engagement insights

Contact us today for a consultation. We’ll help you harness the power of insights from a host of engagements, including field visits, advisory boards, and more.

Patient Insights and Action Plans

Navigating the world of patient insights can be a complex challenge without the right partner.  Clear Point Health has deep experience and tools you need for visualizing better outcomes for patients and your business.

For more than 15 years, the team at Clear Point Health has helped healthcare companies develop sophisticated platforms for data analysis, insight capture, neatly packaged for customized dashboards and visualizations.  Now, in support of your patient engagement strategies, we are taking our expertise in these areas of research and technology to deliver patient insights and action plans for improving patient engagement and the patient experience.

Whether you’re looking to improve drug and device development or quality of care, we develop technology and data platforms to capture and analyze the patient insights critical to your success and their outcomes. This program, powered by customized technology applications, is specifically designed to help you demonstrate value derived from your effective patient engagement efforts. Furthermore, our findings together will help you develop measurement standards for patient engagement that support your model for enduring value.