Power to the Patients: Takeaways from the "New Health Report"

Industry Insights from Paul Meade, M. Sc, MPH A recent report suggested that patients can have a significant influence on the success or failure of new drugs. The “New Health Report,” conducted by Richard Day Research and published by Quintiles, a large multinational contract research organization (CRO) to the pharmaceutical industry, surveyed executives from biopharmaceutical …

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